Tis the season for party hosting, tree decorating, and gift shopping. But did you know that the holiday months can also be the most wonderful time of the year to sell your home?
The wintertime brings unique advantages to sellers who are willing to open their doors to a few extra guests over the holidays. Here at Living TN, we’ve been keeping a list (and checking it twice) of the best reasons to put your home on the market this winter!
- Buyers are highly motivated
Anyone spending a Saturday in December going to open houses instead of the mall is serious about finding and buying a home now. There are multiple reasons people may not only want to but have to move during the colder months.
It’s very common that winter buyers are relocating for a new job or job transfer that starts in January. It could also be that your future buyers have been looking for months and haven’t found the perfect house (AKA your house) yet. For many borrowers, it can be important that they close on a home before the end of the year in order to benefit from real estate tax deductions.
Whatever the reason, winter buyers are highly motivated! Don’t be discouraged just because there are fewer people that come to your open house. Save your extra cookies for Santa because your home will likely sell faster than reindeer can fly.
- There’s less competition
You’re not the only homeowner with a long holiday to-do list and shortened daylight hours to show your home. While most other sellers will decide to wait until the springtime to put their home on the market, you can take advantage of the low inventory and shine in the wintertime.
When you list your home over the winter, there will be fewer homes for your motivated buyers to choose from. That means there will be more competition among motivated buyers to pay top dollar for your house.
- Your home will show very well
Chances are, if you decorate for the holidays, your home will feel extra warm and welcoming this time of year. Don’t underestimate the power of appealing to your potential buyer’s emotional side.
Emotions often drive spending. The smell of pine, the sound of a crackling fire, and the sight of cheery decor can really help your buyers to envision themselves living in your home.
- Favorable economic conditions
This year, Christmas has come early in the form of interest rates at multi-year lows. This means that payment buyers can afford to purchase homes at higher price points than they would be able to when rates rise.
Post election, rates remain low but are beginning to trend upward. The climb in rates is expected to be incremental; however, any climb will knock some buyers out of the market and somewhat diminish your buyer pool.
As a savvy homeowner, this window of low rates benefits you twofold. First, more people can afford to buy your home at top dollar right now. Second, if there’s ever been a perfect time to upgrade, it’s right now!
Our experienced LivingTN realtors understand the current market conditions and are available to give you professional advice. While right now is a very favorable time for most homeowners to sell, every situation is unique. Our agents are here to help you navigate the local economic landscape and guide you in your selling decisions. To set up a consultation, please call us at (615) 425-3929 or email firstname.lastname@example.org.